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Posts Tagged ‘feathers’

they’re endless, I say.

playing around with partial prints and assemblages for neck pieces.

IMG_3820.JPG

maybe I should work on better photography…. maybe.

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Remember those copper earrings with the feathers roll pressed into them? yeah? Well, I dropped several pairs off to Model citizens a while ago.  I have orders to put these in a few more shops across the Atlantic Provinces as well for the summer season.  But I still did not have packaging for the lovelies.

And packaging can be as important if not more important the the product itself, you see.  Just because you have a beautiful product with an excellent ‘can’t-pass-it-up’ price doesn’t mean it’s gonna sell. If the packaging is off, or the display, they won’t move.  trust me.  After designing, and redesigning the packaging for my woven jewellery I started to double my sales.

SO!

After several hours of futzing with words (which I may still edit), fonts, frame shapes, border VS no border, bold or italics, etc….

here are some sample images for my packaging for the copper feather earrings (which I wanted to go with my product when I put it to the standards jury at the Craft Council as well as the IBRD (Innovation, Business and Rural Development) people with the government.

This is what my desk looked like yesterday after I had finished.

Sample one was printed on grey card stock (I really like the color) and had the front tag taped to the front….

and the back tag taped to the back.  Even though the color was great, I didn’t like the corners lifting, or the time it took.

So I tried to tape the tag so it was more of a flap, which let you read both sides of the tag with only 1 piece of tape.

But this design didn’t seem overly shop wear safe.  I thought it would be too easy to damage the tag. and a damaged tag like this will keep people from purchasing. (like the dented can at the grocery store, nobody wants to buy it even though the contents are fine)

So I found some 8.5″x11″ sticker sheets laying around and printed on these. And this is what I think I’ll use for now.

I like how the corners stay down. It looks more professional – like it’s supposed to be on the envelope. the other ones that were taped on look , well, taped on. I do wish the paper was grey, but the white is still pretty good.

I like the font – it was the first one I chose and then tried half a dozen others which all got nixed.  I am open to suggestions though. None of this is written in stone. (except maybe the envelopes, I really really like the envelopes). Actually I was hoping in the future to get a stamp made, to stamp the text directly onto the envelopes. which would make them seem more – data collection-y and old school science (like one of those blue font old school photostat machines – remember those???), not to mention less time consuming!

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That’s what happened at the Tea and Sale this past weekend.  I am so happy and flattered and proud.  I have been futzing with a new product since August.  I was rolling feathers through my mill and patina-ing the copper so the feathers showed.  After much Sample-Sample-Sample -ing (thanks to this program! CNA Textiles Craft and Apparel Design)  I found a shape, size, hole shape, hole size, patination and finding construction that looked good.  I brought these :and promptly sold out of all 15 pairs that I brought by the afternoon of the second day (more than 1pr per hour).  I didn’t get a chance to take a better picture, and now they’re all gone.  I will be making more of these little guys. plus more elaborately cut out feathers as well. Dragon fly wings work too! but they will have to be worth more as they are harder to get.

that’s it for now.

on to scheduling teaching for Jan.

R

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